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2001 - The Brand Management Odyssey - Leslie De Chernatony, 1996
2001 - The Brand Management Odyssey - Leslie De Chernatony, 1996

What is Brand Equity Anyway, and how do you Measure it? - Paul Feldwick,  1996
What is Brand Equity Anyway, and how do you Measure it? - Paul Feldwick, 1996

PDF) Customer Based Brand Equity: A Review of Literature | Mukesh Ahirrao -  Academia.edu
PDF) Customer Based Brand Equity: A Review of Literature | Mukesh Ahirrao - Academia.edu

PDF) A Review of Current Research in Branding by Different Researchers
PDF) A Review of Current Research in Branding by Different Researchers

PDF) Concepts and Constructs for Personal Branding: An Exploratory Literature  Review Approach
PDF) Concepts and Constructs for Personal Branding: An Exploratory Literature Review Approach

Geosciences | Free Full-Text | Unique Geology and Climbing: A Literature  Review
Geosciences | Free Full-Text | Unique Geology and Climbing: A Literature Review

PDF) Employer branding and its influence on employee retention: A literature  review | Dr. Hasan Gilani - Academia.edu
PDF) Employer branding and its influence on employee retention: A literature review | Dr. Hasan Gilani - Academia.edu

Literature Review | PDF | Brand | Mass Media
Literature Review | PDF | Brand | Mass Media

DOC) REVIEW OF LITERATURE BRAND Definition of Brand | navajith nyb -  Academia.edu
DOC) REVIEW OF LITERATURE BRAND Definition of Brand | navajith nyb - Academia.edu

The Impact of Brand Image on Consumer Behavior: A Literature Review
The Impact of Brand Image on Consumer Behavior: A Literature Review

PDF) Customer experiences with brands: Literature review and research  directions
PDF) Customer experiences with brands: Literature review and research directions

Sonic branding: A consumer-oriented literature review
Sonic branding: A consumer-oriented literature review

Literature Review of Impact of Branding on Base of the Pyramid Markets with  Special Reference to India | International Journal of Applied Engineering  and Management Letters (IJAEML)
Literature Review of Impact of Branding on Base of the Pyramid Markets with Special Reference to India | International Journal of Applied Engineering and Management Letters (IJAEML)

PDF) A Literature Review on “Brand” in between 2010-2015
PDF) A Literature Review on “Brand” in between 2010-2015

PDF) Internal branding: conceptualization from a literature review and  opportunities for future research | David Barros Arrieta - Academia.edu
PDF) Internal branding: conceptualization from a literature review and opportunities for future research | David Barros Arrieta - Academia.edu

PDF) BRAND EQUITY DIMENSIONS-A LITERATURE REVIEW
PDF) BRAND EQUITY DIMENSIONS-A LITERATURE REVIEW

PDF) LITERATURE REVIEW ON THE IMPACT OF BRAND IMAGE OF SILK APPARELS ON  PURCHASE DECISIONS OF CONSUMERS | IASET US - Academia.edu
PDF) LITERATURE REVIEW ON THE IMPACT OF BRAND IMAGE OF SILK APPARELS ON PURCHASE DECISIONS OF CONSUMERS | IASET US - Academia.edu

Emotional branding speaks to consumers' heart: the case of fashion brands |  Fashion and Textiles | Full Text
Emotional branding speaks to consumers' heart: the case of fashion brands | Fashion and Textiles | Full Text

The evolution of destination branding: A review of branding literature in  tourism Munich Personal RePEc Archive
The evolution of destination branding: A review of branding literature in tourism Munich Personal RePEc Archive

PDF) The Effect of Purpose Branding on Brand Equity
PDF) The Effect of Purpose Branding on Brand Equity

10+ Corporate Branding Templates in PDF | Doc
10+ Corporate Branding Templates in PDF | Doc

Frontiers | Personal Branding: Interdisciplinary Systematic Review and  Research Agenda
Frontiers | Personal Branding: Interdisciplinary Systematic Review and Research Agenda

Literature Review On Brand Awareness Paper Example - PHDessay.com
Literature Review On Brand Awareness Paper Example - PHDessay.com

Fashion Branding and Consumer Behaviors: Scientific Models | SpringerLink
Fashion Branding and Consumer Behaviors: Scientific Models | SpringerLink

Place and Destination Branding: A Review and Conceptual Mapping of the  Domain - Hanna - 2021 - European Management Review - Wiley Online Library
Place and Destination Branding: A Review and Conceptual Mapping of the Domain - Hanna - 2021 - European Management Review - Wiley Online Library

Instagram and Branding PDF
Instagram and Branding PDF

The commercialization of social media stars: a literature review and  conceptual framework on the strategic use of social media influencers:  International Journal of Advertising: Vol 40, No 3
The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers: International Journal of Advertising: Vol 40, No 3